Brand identity consultations III.
Shaping the brand experience via providing functional, pleasing, eye-catching, platform specific and unique solutions. Balancing fine arts with interior design, utility, and strong visual language elevating design-consciousness. Being well versed in building brands, craving progressive solutions, and giving them an edge, a perspective that is unique to the clients keeping their vision in mind. This results in surprising ideas, an unusual voice, and visual concepts in artistic direction, in brand management and brand development alike.
PÉKKÖZTÁRSASÁG! brand identity
PÉKKÖZTÁRSASÁG! makes handcrafted pastries and breads using premium ingredients. Their regular product range represents a contemporary shape and a unique taste.
SOLUTION
We have chosen a modest, clean typography in line with today's trends and the product. From the radiant, simple typeface and croissant illustrations, the designs are built with clean, single-line bakery product graphics that show the undulating, folded dough momentum. The length of the name gives the most important visual character of the logo, whose complementary emblems are the line product graphics. Another defining graphic element of the image is that the information is organized into blocks and then into tables. This table, in addition to forming a system, also functions as a sample.
HABIT Personal Training Studio brand identity
HABIT is a personal training studio based in Budapest. The studio's main purpose is helping their clients maintain a fulfilling lifestyle in our fast paced culture. Their professional method is to analyze the customers' habits and to develop new good ones.
SOLUTION
In the visual identity, we associated the start of a physical transformation with doorways, more specifically with arched entrances. The progress of going through changes is like going through an archway. Therefore the arch motif became the main character of the design and it appears in the H letter of the typographic logo as well. The collection of different arches symbolizes different ways as well, just like a personal system of habits.
Solinfo brand identity
The Solinfo Group carries professional lighting fixtures and high-end design furniture. They also serve as a leading interior design studio with premium services, a complex vision and professional excellence.
SOLUTION
To supplement the dynamically evolving corporate portfolio, we created a scalable brand identity, that adequately represents a number of international brands. Part of the compositional strategy was to place the logo prominently on different platforms. This leading role requires an airy appearance in this high end category. The premium umbrella brand encompasses a number of various services, which in turn employ more creative interpretations of the brand, all feeding back into its recognizability and familiarity with the design scene.
Codesign: Daniel Gyori, Eszter Kavalecz
Graphic design: Eszter Kavalecz
PHOTO Gergo Gosztom/ @SOLINFO